Cookie Policy

Date of last revision: June 29, 2026

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Wild Equities Management LLC

Cookie Notice

Effective date: June 29, 2026

Last updated: June 29, 2026

1. About This Cookie Notice

This Cookie Notice explains how Wild Equities Management LLC (“Wild,” “we,” “us,” or “our”) uses cookies and similar technologies on wildequities.com (the “Website”), and the choices you have. It should be read together with our Privacy Policy and Terms of Use.

2. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, to remember your preferences, and to provide information to the site owner. Similar technologies (such as pixels, tags, and local storage) perform comparable functions. Cookies may be “first-party” (set by the site you are visiting) or “third-party” (set by another domain, such as an analytics provider), and they may last only for your browsing session or persist for a defined period.

3. The Cookies We Use

We use two categories of cookies:

  • Strictly necessary cookies — required for the Website to function or to remember your cookie choices. These do not require your consent. They may be set by our hosting or content platform.
  • Analytics / performance cookies — help us understand how visitors use the Website so we can improve it. These are not strictly necessary and are set only with your consent where consent is required (see Section 4).

We do not use cookies to serve advertising to you, and we do not sell personal information or share it for cross-context behavioral advertising. We currently use the following analytics tools and cookies:

Google Analytics 4

Cookie Set by Purpose Expiry
_ga Google Distinguishes unique visitors so we can measure overall use of the Website (first-party analytics). ~2 years*
_ga_<id> Google Maintains session state for Google Analytics 4 (first-party analytics). The "<id>" reflects our property identifier. ~2 years*
_gid Google Distinguishes visitors over a short period; may appear depending on configuration (first-party analytics). ~24 hours

* Browsers may cap cookie lifetimes at roughly 400 days (about 13 months).

Microsoft Clarity

Microsoft Clarity provides heatmaps and session replays that show how visitors interact with pages (clicks, scrolling, navigation). It records interaction patterns rather than identifying individuals, and is configured to mask sensitive input fields.

Cookie Set by Purpose Expiry
_clck Microsoft Stores a pseudonymous Clarity user ID and preferences to recognize returning visitors (first-party analytics). ~1 year
_clsk Microsoft Groups a visitor's page views into a single session recording (first-party analytics). ~1 day
CLID Microsoft Identifies the first time Clarity saw the visitor on any Clarity-enabled site (third-party; set on clarity.ms). ~1 year
ANONCHK Microsoft Checks whether the MUID identifier is passed to Microsoft advertising cookies; for Clarity it is set to 0 (third-party). ~10 minutes
MR Microsoft Indicates whether to refresh the MUID identifier (third-party). ~7 days
MUID Microsoft Identifies unique browsers across Microsoft sites; used for analytics and, on Microsoft properties, advertising (third-party). ~1 year
SM Microsoft Helps synchronize the MUID identifier across Microsoft domains (third-party). Session

We review the cookies used on the Website periodically and update this list as our configuration changes.

4. Your Consent

Where required by law, we set non-essential (analytics) cookies only after you have given consent through our cookie banner, and we will not set them if you decline. This applies, for example, to visitors in the European Economic Area, the United Kingdom, and Switzerland, where prior opt-in consent is required before such cookies are placed. You can change or withdraw your consent at any time by reopening the cookie banner or adjusting your cookie settings, and withdrawing consent is as easy as giving it.

5. Managing Cookies and Your Choices

In addition to our cookie banner, you can control cookies in the following ways:

  • Browser settings: most browsers let you refuse or delete cookies through their settings or “help” menu. Blocking some cookies may affect how the Website functions.
  • Google Analytics opt-out: you can install the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.
  • Opt-out preference signals: where required by applicable U.S. state law, we treat recognized signals such as Global Privacy Control (GPC) as a valid request to opt out of any sale or sharing of personal data.
  • “Do Not Track”: because there is no common industry standard for these browser signals, we do not currently respond to them.

6. Third-Party Analytics Providers

Our analytics providers process information on our behalf and under our instructions. You can learn more about their practices here: Google (policies.google.com/technologies/cookies) and Microsoft (privacy.microsoft.com/privacystatement).

7. Changes to This Cookie Notice

We may update this Cookie Notice from time to time. When we do, we will post the updated version here and revise the “Last updated” date above.

8. Contact Us

If you have questions about this Cookie Notice, contact us at info@wildequities.com or Wild Equities Management LLC, 1201 3rd Ave #2200, Seattle, WA 98101.